It is the search engine marketing strategy that help in getting the targeted audience from
the Google directly showing the ad on the relevant keywords in it .
This is the most targeted way of doing the business getting the most relevant customer
very easily . if any business is running their ads in Google and affiliate partner website
of the Google .
Benefit of using Adword ( search engine marketing )
1:- Adwords give faster results than SEO .
2:- We can run our complain targeting multiple keywords same time .
3:- we can anytime turn ON – off the campaign .
4:- the ads shown in the top rank get the more view click .
5:- it help in creating the brand awareness of the product and services .
6:- it help in remarketing i.e re-connecting with people who has visited your web site .
7:- it also help in performance measurement.
8:- we can handle your competitor very well using Adwords . we can put you ahead of them
very easily .
The following are the different type of the adwords campaign that are run in Google and
affiliate partner depending on the different purpose it serve :-
1:- search campaign
2:- display campaign
3:- video campaign
4:- app install
5:- shopping campaign
6:- smart campaign
What is the search campaign and purpose of using the search Campaign Services in your
This campaign is used to show the ad in search engine basically when the marching keyword is
searched this campaign is one of the best campaign for the lead generation.
Widely used campaign type in search engine marketing. it give most relevant customer with
exact targeting .
What is the Display campaign and purpose of using the Display campaign Services in your
This is the campaign type used to show the ads in the form of images on
affiliate site . to the similar type of audience for the sale , lead generation , web site
What is the Video campaign and purpose of using the Video campaign Services in your business
Is made for the YouTube purpose and show the ads in YouTube video and other video and
affiliate network site .
This is also one of best and widely used ads for the leads and brand awareness of the people
This too have good conversion ratio and ROI .
What is the App install campaign and purpose of using the App install Services in your
This is type of the companion that is run in order to increase the number of app install for
the brand . this help in increasing the user by getting app in there mobile devices from the
google play store .
What is the Shopping campaign and purpose of using the Shopping campaign Services in your
It is used the google merchant center to advertise the shopping type good or product ads
directly in search engine .
What is the Smart ad campaign and purpose of using the Smart ad campaign Services in your
It run in three different mode together at once i.e in three different platform in once …
google search , google display network and google business listing or google map serach . This
campaign also known as the google adword express ad this help in getting the leads very fast .
Step that onlydigitalway take to optimized your campaign :-
Conclusion for serch engine marketing services:-
Ads help in most faster conversion from google and getting the targeted customer very fast .
one of easy way to get it .
It is recommended to all business to run their ads in adwords for most targeted customer .